Background British high street retailer B&M is adapting to the changing retail landscape, which has included the recent acquisition of Wilko stores. As part of their strategy, B&M is considering a redesign of their in-store fixtur
Background British high street retailer B&M is adapting to the changing retail landscape, which has included the recent acquisition of Wilko stores. As part of their strategy, B&M is considering a redesign of their in-store fixtures to enhance the customer experience. To navigate these developments, B&M has engaged your team of marketing consultants to provide … Read more