MNGT325 Entrepreneurship 

OQF Level: 07
Syllabus

Course Information
Course Code: MNGT325	Course Title: Entrepreneurship
Course Description
This course is interdisciplinary, it is designed to help students unfold and develop their personal attributes required to become a successful entrepreneur through case studies, and creative problem solving. Students will identify, discuss and grow an idea about a business they might start.
Course Objectives
1. Familiarize students with the basics of entrepreneurship, innovation and make them appreciate its importance and impact on the economy. 2. Development of skills /attributes that enable the realization of opportunity and a successful startup.
Course Learning Outcomes
CLO1: Present own unique aptitude for entrepreneurship. CLO2: Analyze the business environment to identify business opportunities CLO3: Infer business ideas to plan a venture and entrepreneurial ecosystem of Oman CLO4: Construct a formal business plan. CLO5: Appraise own business plan considering legal and financial conditions for starting a business venture; performance indicators of entrepreneurial activity; effectiveness of different entrepreneurial/ business strategies.

Program Learning Outcomes (PLOs)

1. Express knowledge of conventional business functions including management information systems, accounting & finance, economics, marketing, human resources, operations, and strategy. 2. Exhibit effective communication skills in a diverse business environment and social settings. 3. Appraise contemporary theories and the best management practices in organizations. 4. Demonstrate critical thinking and problem solving skills that address management issues of organizations. 5. Apply research skills to develop competency in the research process with ethical considerations. 6. Assess the environment economically through the interpretation of economic data analysis as it is an important variable for organization planning.

College Graduate Attributes

1) Competent in their field of endeavor a) Acquire essential disciplinary and interdisciplinary knowledge b) Adept at applying the attained competencies and knowledge at workplace 2) Culturally and inter-culturally effective communicators a) Develop effective skills in communicating with others in English b) Build pragmatic knowledge of interacting with others in culturally diverse environments 3) Critical thinkers and problem solvers a) Capable of exercising critical thinking techniques to solve problems in varied situations b) Aware of local problems and capable of conducting relevant and quality research projects 4) Socially responsible a) Develop personal integrity and professional ethics b) Engage in contributing to the welfare of community and nation 5) Economically aware a) Mindful of fundamental and contemporary economic issues b) Aware of labor market requirements at local, regional, and international levels

Introduction
Your knowledge and understanding of the material covered in this core unit will be assessed by the submission of an assignment.
For your assignment, you will be required to answer four of the questions listed below. Your assessor will let you know which questions you are to answer. You are expected to complete all the learning for the unit, irrespective of which questions you are asked to answer.

The four questions will be drawn from different learning outcomes, featuring one assessment criterion in each learning outcome. These questions encompass a wide range of generalist HR, OD & L&D subject areas.
You will write four answers of approximately 1000 words to the questions posed and submit them together in a single document. This constitutes your assignment for this unit. The total word count for the assignment will therefore be 4000 words, plus or minus 10%. The bibliography or list of references is not included in the total word count.

The six main criteria that CIPD requires centres to use when marking the assignments are outlined below, but it maybe that not all these criteria are present in every question.
(1) focus
(2) depth and breadth of understanding
(3) strategic application and professional advice
(4) research and wider reading
(5) persuasiveness and originality
(6) presentation and language

Assessment questions

Question 1 (AC1.1)
‘Fostering employee wellbeing is good for people and the organisation’. CIPD (2022)
Drawing upon published research, produce a business case that explains how promoting wellbeing strategies can benefit all stakeholders within an organisation.

Question 2 (AC1.2)
To what extent do you agree with the view that it is the responsibility of the Head of the People Function to ensure that employment policies and practices always support the achievement of an organisation`s current strategic objectives? Explain how this is achieved in your organisation, or one that is familiar to you. Justify your answer.

Question 3 (AC1.3)
Why is it challenging to bring about significant, long-term improvements in an organisation`s culture? Illustrating your answer with examples, evaluate what role the HR/HRD function can play in helping to meet these challenges.

Question 4 (AC1.4)
You are asked to make a 30 minute presentation at a local CIPD branch meeting. The subject is `a critical evaluation of systemic thinking and how it can help solve people management problems`. What THREE key points you would make in your talk and why?

Question 5 (AC2.1)
Examine the merits of `high road` and `low road` approaches to the management of performance and productivity in employing organisations. How far do you agree with the view that `high road` approaches are always preferable both for employees and employers? Justify your answer with reference to examples from your reading.

Question 6 (AC2.2)
There has been extensive research evidence that links people management practices with improved business performance. Selecting one piece of research, critically evaluate its main findings and identify three factors that need to be in place to create an environment that will maximise the effectiveness and impact of people management within organisations. Fully justify these with reference to your wider reading.

Question 7 (AC2.3)
Discuss the ‘resource-based approach’ to developing people strategies within organisations, critically evaluating its suitability/or not for developing these strategies within your own organisation, or one that is familiar to you. Fully justify your conclusions.

Question 8 (AC2.4)
Explain the view that high performance work practices benefit both employers and employees when they are introduced or enhanced. Illustrate your answer with examples.

Question 9 (AC3.1)
People Management (21 April 2023 ) reported that “Almost half of HR professionals claim they are dealing with more employee relations issues than before Covid”. Discuss how people professionals can adopt an effective approach to managing employee relations issues. Justify your answer by drawing upon academic theory and research evidence.

Question 10 (AC3.2)
The CIPD (2022) described the ‘Great Resignation’ as a pandemic-induced re-evaluation of what people “want from work with a suggestion that people will no longer put up with bad work”.
i) Draw upon your wider reading to evaluate the evidence for the ‘Great Resignation’ and
ii) Identify TWO specific actions organisations can take in order to combat any trends towards a great resignation

Question 11 (AC3.3)
Evaluate the increased appetite amongst employees for more learning and development opportunities at work and evaluate how organisations can respond to the this. Illustrate your answer with example

Question 12 (AC3.4)
Employment relations within the UK are turbulent with high levels of disputes and strike action. Evaluate the opportunities for and barriers to HR sustaining effective employment relationships during these turbulent times.

Question 13 (AC4.1)
Examine the ways in which the impact of people practices can be evaluated within your organisation, or one that is familiar to you. What are the main barriers to evaluation? Illustrate your answer with examples.

Question 14 (AC4.2)
The CIPD’s purpose is to champion better work and working lives. Critically assess how the CIPD’s purpose can be implemented in your organisation, or one that is familiar to you. Justify your answer.

Question 15 (AC4.3)
Analyse the opportunities for drawing upon insights from customers and stakeholders in order to inform people practices within your organisation, or one that is familiar to you. Illustrate your answer with examples.

Question 16 (AC4.4)
Drawing upon your wider reading, assess the business case for creating a coaching culture within your own organisation, or one that is familiar to you.

Question 17 (AC4.5)
“The challenge facing the profession is best characterised by the common expression, ‘I’m a people person, not a numbers person’, which exists in pockets throughout the profession”.
Critically evaluate how you can address this challenge within your organisation, or one that is familiar to you, in order to use insights from people data to inform business decisions.

Marking Grid
Learners will receive a Pass, Merit, Distinction or Refer/Fail result at unit level.

Assessors must provide a mark from 1 to 4 for each Learning Outcome in the unit. Assessors should use the generic grade descriptor grid as guidance so they can provide comprehensive feedback that is developmental for learners. Please be aware that not all of the generic grade descriptors will be present in every learning outcome for all the assignments, so assessors must use their discretion in making grading decisions.

To pass the unit assessment learners must achieve a 2 (Pass) or above for each of the learning outcomes.
The overall mark achieved will dictate the Grade the learner receives for the Unit, provided NONE of the learning outcomes have been failed or referred. A detailed marking grid will be released once the 4 questions are published.

Overall mark	Unit result
0 to 7	Refer / Fail
8 or 9	Pass
10 to 13	Merit
14t o 16	Distinction

Key Details and Requirement

Learning outcomes:
1. Critically assess and awareness of how a physical/ digital product or service is developed to meet customer needs.
2. Gain an awareness of external factors that impacts on product (physical/ digital or services) decisions.
3. Multi-component analysis of business cases, process maps and business issues to gain deeper insights.
4. Ability to prepare a business case for physical/ digital products or services.
5. Critical awareness of the importance of environmental, social, and governance (ESG) issues in managing physical/ digital products or services.

Assessment details: Individual written report, 100% (2,500 words)

ASSIGNMENT DETAILS
Write a report which evaluates a genuine physical/digital product or service within your chosen industry/sector, and offers recommendation for the continuous improvement of this product in line with the current industry trends; and/or for the characteristics of a prototype if the chosen product is coming at the end of its life cycle.

As part of this report, you should consider the following areas:

• Provide an insight of the context within which this chosen product was developed to fulfil the strategic objective(s) of a specific company. You need to clearly explain who has overall responsibility for designing, developing and improving (the ownership) the selected product/service;
• Critically appraise the key attributes of the chosen product and its main competitors in the current market;
• Critically analyse the current issues in managing this chosen product within existing macro and micro environments, as well as associated risks;
• Critically evaluate its current position within its product life cycle and its market;
• Conclude and recommend key features and processes that this product could continuously improve to be in line with the constantly changing requirements, and/or the characteristics of a prototype if the chosen product is coming at the end of its life cycle.

You are expected to use the concepts and frameworks discussed in the module in preparation of this report.
Report length: 2,500 words. Please note that you can deviate +/- 10% from the word limit stated for this assignment.

Key Details and Requirement

Learning outcomes:
1. Critically assess and awareness of how a physical/ digital product or service is developed to meet customer needs.
2. Gain an awareness of external factors that impacts on product (physical/ digital or services) decisions.
3. Multi-component analysis of business cases, process maps and business issues to gain deeper insights.
4. Ability to prepare a business case for physical/ digital products or services.
5. Critical awareness of the importance of environmental, social, and governance (ESG) issues in managing physical/ digital products or services.

Assessment details: Individual written report, 100% (2,500 words)

ASSIGNMENT DETAILS
Write a report which evaluates a genuine physical/digital product or service within your chosen industry/sector, and offers recommendation for the continuous improvement of this product in line with the current industry trends; and/or for the characteristics of a prototype if the chosen product is coming at the end of its life cycle.

As part of this report, you should consider the following areas:

• Provide an insight of the context within which this chosen product was developed to fulfil the strategic objective(s) of a specific company. You need to clearly explain who has overall responsibility for designing, developing and improving (the ownership) the selected product/service;
• Critically appraise the key attributes of the chosen product and its main competitors in the current market;
• Critically analyse the current issues in managing this chosen product within existing macro and micro environments, as well as associated risks;
• Critically evaluate its current position within its product life cycle and its market;
• Conclude and recommend key features and processes that this product could continuously improve to be in line with the constantly changing requirements, and/or the characteristics of a prototype if the chosen product is coming at the end of its life cycle.

You are expected to use the concepts and frameworks discussed in the module in preparation of this report.
Report length: 2,500 words. Please note that you can deviate +/- 10% from the word limit stated for this assignment.

Key Details and Requirement

Learning outcomes:
1. Critically assess and awareness of how a physical/ digital product or service is developed to meet customer needs.
2. Gain an awareness of external factors that impacts on product (physical/ digital or services) decisions.
3. Multi-component analysis of business cases, process maps and business issues to gain deeper insights.
4. Ability to prepare a business case for physical/ digital products or services.
5. Critical awareness of the importance of environmental, social, and governance (ESG) issues in managing physical/ digital products or services.

Assessment details: Individual written report, 100% (2,500 words)

ASSIGNMENT DETAILS
Write a report which evaluates a genuine physical/digital product or service within your chosen industry/sector, and offers recommendation for the continuous improvement of this product in line with the current industry trends; and/or for the characteristics of a prototype if the chosen product is coming at the end of its life cycle.

As part of this report, you should consider the following areas:

• Provide an insight of the context within which this chosen product was developed to fulfil the strategic objective(s) of a specific company. You need to clearly explain who has overall responsibility for designing, developing and improving (the ownership) the selected product/service;
• Critically appraise the key attributes of the chosen product and its main competitors in the current market;
• Critically analyse the current issues in managing this chosen product within existing macro and micro environments, as well as associated risks;
• Critically evaluate its current position within its product life cycle and its market;
• Conclude and recommend key features and processes that this product could continuously improve to be in line with the constantly changing requirements, and/or the characteristics of a prototype if the chosen product is coming at the end of its life cycle.

You are expected to use the concepts and frameworks discussed in the module in preparation of this report.
Report length: 2,500 words. Please note that you can deviate +/- 10% from the word limit stated for this assignment.

Project Development, Planning, and Management serves as a comprehensive framework to enhance learner’s proficiency in managing various project types, with a particular focus on research projects from a DBA perspective. It aims to elucidate the intricacies of project methodologies and processes, equipping participants with essential skills to navigate through the challenges inherent in managing projects effectively.

AIM OF THE MODULE
The aim is to provide participants with a comprehensive understanding of project management principles and practices, with a specific focus on research projects within the context of a Doctorate in Business Administration (DBA) program. By elucidating the intricacies of project methodologies and processes, the module seeks to equip learners with the necessary skills and knowledge to effectively initiate, plan, execute, monitor, and control projects, thereby enhancing their ability to deliver successful outcomes in both academic and professional settings.

THE OBJECTIVES OF THIS MODULE ARE:

• Understand Project Methodologies: Gain insights into various project methodologies and their applicability in different project contexts, including agile, waterfall, and hybrid approaches.
• Develop Project Plans: Learn to develop comprehensive project plans encompassing scope, schedule, budget, resources, and risk management strategies to ensure project success.
• Utilize Project Management Tools: Familiarize with the use of project management tools and software for scheduling, resource allocation, risk analysis, and collaboration to enhance project efficiency.
• Monitor and Control Projects: Develop skills to monitor project progress, track key performance indicators, and implement corrective actions to keep projects on track and within budget.
• Adapt to Change: Understand the dynamics of project change management and develop flexibility to adapt project plans and strategies in response to changing requirements or unforeseen circumstances.
• Evaluate Project Outcomes: Learn to evaluate project outcomes against predefined success criteria, conduct post-project reviews, and identify lessons learned for continuous improvement in future projects.

In this assignment, Company X, a leading technology firm, is planning to launch a revolutionary new product in the market. The product, a cutting-edge smartphone with advanced features, is expected to revolutionize the industry. As the project manager, you have been tasked with overseeing the entire project from planning to execution and launch. Your goal is to ensure that the product is delivered on time, within budget, and meets the quality standards expected by the company and its customers. Adherence to the provided guidelines is imperative to ensure clarity, coherence, and academic rigor in responses.

ASSESSMENT CRITERIA
The wordcount should be between 2,000 to 3,000 words (excluding footnotes).

ASSIGNMENT QUESTIONS
♥ Define the project scope, objectives, and stakeholders.

Actions:

• Meet with key stakeholders to discuss project objectives, expectations, and success criteria.
• Conduct a feasibility study to assess the technical, financial, and market viability of the project.
• Define the project scope, including deliverables, timelines, and budget constraints.
• Develop a project charter outlining the purpose, objectives, and responsibilities of the project team.

♥ Develop a comprehensive project plan that outlines tasks, timelines, resources, and risks.

Actions:

• Create a Work Breakdown Structure (WBS) to break down the project into manageable tasks.
• Develop a project schedule using tools like Gantt charts to allocate resources and set timelines.
• Identify and allocate resources required for the project, including personnel, technology, and budget.
• Conduct risk analysis to identify potential threats and develop mitigation strategies.
• Establish communication channels and protocols to ensure effective collaboration among team members and stakeholders.
• Develop quality assurance processes to monitor and evaluate the product throughout its development.

♥ Implement the project plan and deliver the product according to specifications.

Actions:

• Assign tasks to team members based on their skills and expertise.
• Conduct regular progress meetings to track project milestones and address any issues or concerns.
• Monitor resource utilization and adjust allocation as necessary to ensure project progress.
• Implement quality control measures to verify that the product meets the defined standards.
• Communicate progress updates to stakeholders and solicit feedback to ensure alignment with expectations.

♥ Monitor project performance and make adjustments as needed to ensure successful completion.

Actions:

• Continuously monitor project metrics, including budget, schedule, and quality indicators.
• Compare actual progress against the planned objectives and adjust the project plan as necessary.
• Address any issues or risks that arise during the project promptly to prevent delays or cost overruns.
• Conduct regular reviews with stakeholders to assess satisfaction and make necessary adjustments.
• Implement change control procedures to manage any modifications to the project scope or requirements.

♥ Finalize all project activities and hand over the deliverables to the client.

Actions:

• Conduct a final review of project deliverables to ensure they meet the agreed-upon specifications.
• Obtain formal acceptance from the client or stakeholders for the completed product.
• Document lessons learned from the project, including successes, challenges, and areas for improvement.
• Close out any remaining contracts or financial obligations related to the project.
• Celebrate the successful completion of the project with the project team and stakeholder

Assignment Overview
Title: Multimodal Argumentative Research Project on a topic relevant to the culture of UAE

Objective: To present compelling arguments to support your point of view
* Students are required to start with an outline before they start working on their multimodal projects.

Project Components

1. Length and Format:
   • Slides: 10-12 slides (excluding title and reference slides)
   • Presentation: 5 minutes in length
   • Visual Elements: Use images, videos, infographics, or other multimedia elements to support arguments
2. Slide Breakdown:
   • Slide 1: Title Slide
     • Title of the essay
     • Student`s name
     • Course details
     • Date
   • Slides 2-3: Introduction
     • Briefly introduce and define the topic
     • Explain its significance
     • Include a hook
     • State the thesis statement
   • Slide 4-5: Argument 1
     • Write down your first main argument
     • Find 2 or 3 supporting arguments related to your main argument
     • Provide evidence from your sources
   • Slide 6-7: Argument 2
     • Write down your second main argument
     • Find 2 or 3 supporting arguments related to your main argument
     • Provide evidence from your sources
   • Slide 8: Addressing a Counterargument
     • Present a common counterargument against your argument
   • Slide 9: Rebuttal
     • Offer a rebuttal to the counterargument
     • Provide evidence or examples supporting it 

• Slide 10: Strategies / Recommendations
  • Suggest ways and strategies (e.g., education, community programs, policies)
  • Highlight any existing initiatives in the UAE
• Slide 11: Conclusion
  • Summarize the main points
  • Reiterate the thesis and the importance of your argument
• Slide 12: References
  • List all sources used in the presentation

Additional Guidelines

• Research Requirements:
  • Minimum of 5 credible sources (academic articles from ZU library, articles websites)
  • Encourage the use of local resources (e.g., cultural institutions, government websites)
• Multimodal Elements:
  • Incorporate various media formats (e.g., images, videos, graphs) to enhance the argument and engage the audience.
  • Ensure all multimedia elements are relevant and well-integrated.
• Presentation Skills:
  • Students need to practice clear speaking and eye contact.
  • Students need to engage the audience and respond to any questions.

Assessment Criteria

• Content: Clarity and strength of argument, depth of research, understanding of the topic
• Organization: Logical flow of slides and ideas
• Multimodal Use: Effective incorporation of visual elements
• Presentation: Delivery, engagement, and clarity of speech
• References: Proper citation and credibility of sources

Some suggested applications you may use for your project:

• Powerpoint
• Canva
• Prezi
• Imovie
• Lumen 5 etc.

SUGGESTED TOPICS

Topic 1: Preserving Cultural Heritage in the UAE: Balancing Progress and Tradition
Assignment description: In this assignment, you will compose a multimodal argumentative essay that explores the importance of preserving cultural heritage in the UAE while navigating the challenges posed by modernization and globalization. You are expected to present a compelling argument for the preservation of cultural heritage, address potential counterarguments, and provide rebuttals to those counterarguments.

SAMPLE:

Assignment components:

● Research Phase:
Conduct research on the cultural heritage of the UAE, including traditional practices, historical sites, and cultural artifacts
Identify key challenges to the preservation of cultural heritage in the face of modernization and globalization
Gather data, statistics, and case studies to support your argument

● Composition Phase:
Develop a clear thesis statement that presents your argument for the preservation of cultural heritage in the UAE
Organize your argument and supporting evidence into a coherent essay structure
Identify a potential counterargument that may challenge your thesis and a rebuttal to further argue for your position.

● Multimodal Presentation Phase:
Create a multimodal presentation of your argument, incorporating the modes chosen in the composition phase.
Deliver your presentation to the class, highlighting key points from your essay and addressing the counterargument and rebuttal.
Engage in a Q&A session with your peers to discuss your ideas and receive feedback 

By engaging with this assignment, you will not only develop your critical thinking and writing skills but also contribute to the ongoing dialogue on cultural preservation in the UAE, demonstrating your ability to navigate complex issues and engage in informed debate.

Topic 2: Youth Empowerment in the UAE: A Call to Action
Assignment description: In this assignment, you will compose a multimodal argumentative essay that addresses the topic of youth empowerment in the UAE. You are encouraged to explore various dimensions of youth empowerment, including education, employment, civic engagement, and cultural preservation. Your essay should propose actionable solutions and advocate for meaningful change to empower youth in the UAE.

Topic 3: Sustainable Development in the UAE: Striking a Balance
Assignment description: In this project, you will create a multimodal argumentative essay that explores the concept of sustainable development in the UAE. You will present arguments in favor of sustainable development, address potential counterarguments, and provide rebuttals to those counterarguments.

Topic 4: Visual Advocacy: Addressing Plastic Pollution in the UAE
Assignment description: In this project, you will create a multimodal advocacy piece to raise awareness about plastic pollution in the UAE. You will use visual elements, such as photographs, videos, infographics, and artwork, to convey your message and engage your audience. Your goal is to inspire action and promote sustainable practices to reduce plastic waste in the UAE.

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FYE-140 Multimodal Project Outline

Plastic pollution in UAE

I. Introduction: 100 words

1. Hook:
   According to an Environment Agency Abu Dhabi survey, it is estimated that the average person in the UAE uses around 500 single-use plastic bottles per year Environment Agency – Abu Dhabi (EAD, 2023)
2. Context:

Background on Plastic Use and Waste in the UAE

3. A whopping 11 billion plastic bags are used annually, according to statistics from UAE’s Ministry of Environment and Water. This goes on to add up to an annual overall waste of 912.5 kilogram per capita (Zhang et al., 2023)

Addressing Plastic Pollution for a Sustainable Future
As most plastic waste ends up in landfills, oceans and desserts, plastic has a negative impact on the environment as well as on public health; therefore, the UAE government should work more on reducing plastic pollution and improve recycling programs. 

II. Body Paragraphs 400 words

A. Body Paragraph 1 The Environmental cost of Plastic Waste
Supporting argument 1
Zhang et al. (2023) discusses the environmental cost of plastic waste: Plastic takes hundreds of years to break down polluting oceans which causes fishes to eat plastic and die polluting the ocean.
Supporting argument 2: Kibria et al. (2023), discusses the strategies for reducing plastic waste : to reduce environmental cost we must cut put plastic, recycle more and switch to much greener products.

B. Body Paragraph 2 Public Health Consequences of Plastic Pollution ,Plastic pollution can lead to serious risks to human health and affect water with germs ,where scientists found that small plastic particles have been found in drinking water
Supporting argument 1
Plastics in the environment can also attract harmful bacteria and toxins, which may affect public health (Galloway, 2015).
Supporting argument 2
Ormsby et al. (2023), discussed the public health and plastic pollution

C. Counterargument the Argument against Plastic Reduction ,Plastic waste is helpful as its harmful, where it can create new industries creating new job opportunities

D. Rebuttal Moving Beyond Plastic: Solutions and Alternatives

III. Conclusion: 100 words
a) (Summary of the main arguments like The Environmental Toll of Plastic Waste, Public Health Consequences of Plastic Pollution, the Argument for Plastic Reduction)
b) Reinforcement of thesis “Addressing Plastic Pollution for a Sustainable Future” in light of new arguments
c) Call to action

IV. References
Add a list of at least 5 sources in APA format.

Assignment Overview
Title: Multimodal Argumentative Research Project on a topic relevant to the culture of UAE

Objective: To present compelling arguments to support your point of view
* Students are required to start with an outline before they start working on their multimodal projects.

Project Components

1. Length and Format:
   • Slides: 10-12 slides (excluding title and reference slides)
   • Presentation: 5 minutes in length
   • Visual Elements: Use images, videos, infographics, or other multimedia elements to support arguments
2. Slide Breakdown:
   • Slide 1: Title Slide
     • Title of the essay
     • Student`s name
     • Course details
     • Date
   • Slides 2-3: Introduction
     • Briefly introduce and define the topic
     • Explain its significance
     • Include a hook
     • State the thesis statement
   • Slide 4-5: Argument 1
     • Write down your first main argument
     • Find 2 or 3 supporting arguments related to your main argument
     • Provide evidence from your sources
   • Slide 6-7: Argument 2
     • Write down your second main argument
     • Find 2 or 3 supporting arguments related to your main argument
     • Provide evidence from your sources
   • Slide 8: Addressing a Counterargument
     • Present a common counterargument against your argument
   • Slide 9: Rebuttal
     • Offer a rebuttal to the counterargument
     • Provide evidence or examples supporting it 

• Slide 10: Strategies / Recommendations
  • Suggest ways and strategies (e.g., education, community programs, policies)
  • Highlight any existing initiatives in the UAE
• Slide 11: Conclusion
  • Summarize the main points
  • Reiterate the thesis and the importance of your argument
• Slide 12: References
  • List all sources used in the presentation

Additional Guidelines

• Research Requirements:
  • Minimum of 5 credible sources (academic articles from ZU library, articles websites)
  • Encourage the use of local resources (e.g., cultural institutions, government websites)
• Multimodal Elements:
  • Incorporate various media formats (e.g., images, videos, graphs) to enhance the argument and engage the audience.
  • Ensure all multimedia elements are relevant and well-integrated.
• Presentation Skills:
  • Students need to practice clear speaking and eye contact.
  • Students need to engage the audience and respond to any questions.

Assessment Criteria

• Content: Clarity and strength of argument, depth of research, understanding of the topic
• Organization: Logical flow of slides and ideas
• Multimodal Use: Effective incorporation of visual elements
• Presentation: Delivery, engagement, and clarity of speech
• References: Proper citation and credibility of sources

Some suggested applications you may use for your project:

• Powerpoint
• Canva
• Prezi
• Imovie
• Lumen 5 etc.

SUGGESTED TOPICS

Topic 1: Preserving Cultural Heritage in the UAE: Balancing Progress and Tradition
Assignment description: In this assignment, you will compose a multimodal argumentative essay that explores the importance of preserving cultural heritage in the UAE while navigating the challenges posed by modernization and globalization. You are expected to present a compelling argument for the preservation of cultural heritage, address potential counterarguments, and provide rebuttals to those counterarguments.

SAMPLE:

Assignment components:

● Research Phase:
Conduct research on the cultural heritage of the UAE, including traditional practices, historical sites, and cultural artifacts
Identify key challenges to the preservation of cultural heritage in the face of modernization and globalization
Gather data, statistics, and case studies to support your argument

● Composition Phase:
Develop a clear thesis statement that presents your argument for the preservation of cultural heritage in the UAE
Organize your argument and supporting evidence into a coherent essay structure
Identify a potential counterargument that may challenge your thesis and a rebuttal to further argue for your position.

● Multimodal Presentation Phase:
Create a multimodal presentation of your argument, incorporating the modes chosen in the composition phase.
Deliver your presentation to the class, highlighting key points from your essay and addressing the counterargument and rebuttal.
Engage in a Q&A session with your peers to discuss your ideas and receive feedback 

By engaging with this assignment, you will not only develop your critical thinking and writing skills but also contribute to the ongoing dialogue on cultural preservation in the UAE, demonstrating your ability to navigate complex issues and engage in informed debate.

Topic 2: Youth Empowerment in the UAE: A Call to Action
Assignment description: In this assignment, you will compose a multimodal argumentative essay that addresses the topic of youth empowerment in the UAE. You are encouraged to explore various dimensions of youth empowerment, including education, employment, civic engagement, and cultural preservation. Your essay should propose actionable solutions and advocate for meaningful change to empower youth in the UAE.

Topic 3: Sustainable Development in the UAE: Striking a Balance
Assignment description: In this project, you will create a multimodal argumentative essay that explores the concept of sustainable development in the UAE. You will present arguments in favor of sustainable development, address potential counterarguments, and provide rebuttals to those counterarguments.

Topic 4: Visual Advocacy: Addressing Plastic Pollution in the UAE
Assignment description: In this project, you will create a multimodal advocacy piece to raise awareness about plastic pollution in the UAE. You will use visual elements, such as photographs, videos, infographics, and artwork, to convey your message and engage your audience. Your goal is to inspire action and promote sustainable practices to reduce plastic waste in the UAE.

---

FYE-140 Multimodal Project Outline

Plastic pollution in UAE

I. Introduction: 100 words

1. Hook:
   According to an Environment Agency Abu Dhabi survey, it is estimated that the average person in the UAE uses around 500 single-use plastic bottles per year Environment Agency – Abu Dhabi (EAD, 2023)
2. Context:

Background on Plastic Use and Waste in the UAE

3. A whopping 11 billion plastic bags are used annually, according to statistics from UAE’s Ministry of Environment and Water. This goes on to add up to an annual overall waste of 912.5 kilogram per capita (Zhang et al., 2023)

Addressing Plastic Pollution for a Sustainable Future
As most plastic waste ends up in landfills, oceans and desserts, plastic has a negative impact on the environment as well as on public health; therefore, the UAE government should work more on reducing plastic pollution and improve recycling programs. 

II. Body Paragraphs 400 words

A. Body Paragraph 1 The Environmental cost of Plastic Waste
Supporting argument 1
Zhang et al. (2023) discusses the environmental cost of plastic waste: Plastic takes hundreds of years to break down polluting oceans which causes fishes to eat plastic and die polluting the ocean.
Supporting argument 2: Kibria et al. (2023), discusses the strategies for reducing plastic waste : to reduce environmental cost we must cut put plastic, recycle more and switch to much greener products.

B. Body Paragraph 2 Public Health Consequences of Plastic Pollution ,Plastic pollution can lead to serious risks to human health and affect water with germs ,where scientists found that small plastic particles have been found in drinking water
Supporting argument 1
Plastics in the environment can also attract harmful bacteria and toxins, which may affect public health (Galloway, 2015).
Supporting argument 2
Ormsby et al. (2023), discussed the public health and plastic pollution

C. Counterargument the Argument against Plastic Reduction ,Plastic waste is helpful as its harmful, where it can create new industries creating new job opportunities

D. Rebuttal Moving Beyond Plastic: Solutions and Alternatives

III. Conclusion: 100 words
a) (Summary of the main arguments like The Environmental Toll of Plastic Waste, Public Health Consequences of Plastic Pollution, the Argument for Plastic Reduction)
b) Reinforcement of thesis “Addressing Plastic Pollution for a Sustainable Future” in light of new arguments
c) Call to action

IV. References
Add a list of at least 5 sources in APA format.

This assignment requires the use of the Arduino and Robot Shield provided by the department to develop a program enabling a robot to complete an obstacle course. Key features include:

• A 4 cm wide path.
• Obstacles no larger than the robot’s storage box.
• Barcode signs (“start recording” and “stop recording and playback”) with specific dimensions and stripe spacing (4 cm and 8 cm, respectively).

The assignment emphasizes Arduino C programming and robotics application design, specifically:

1. Creating data structures for sensor readings and motor commands.
2. Effective use of setup() and loop() functions.
3. Following defensive programming principles.
4. Designing control algorithms (e.g., collision avoidance).
5. Testing programs.
6. Evaluating robot performance.
7. Accurate documentation.

The assignment consists of three major parts:

1. Functional Requirements (60% of marks).
2. Testing (15% of marks).
3. Report (25% of marks).

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Functional Requirements (60%)

This section includes four tasks:

1. Working with Light Dependent Resistors (LDRs) – 15%

• Measure and record values from three LDR sensors on black and white surfaces under different lighting conditions.
• Steps:
  • On a white surface:
    1. Record 10 values with room lights on and calculate the mean.
    2. Repeat in dimly lit conditions.
  • On a black surface:
    1. Repeat the above steps.
• Present results as a graph showing relationships between surface colors and lighting levels.

2. Line Following and Obstacle Detection – 30%

• Tasks:
  • Follow a black line on a white background.
  • Detect obstacles, stop, flash an orange LED, and resume when the obstacle is removed.
  • Identify and decode “start-recording” and “stop-recording and playback” barcode signs.
  • Record movements during “start-recording” for playback without the line after the “stop-recording” sign.

3. Robot States – 10%

• Define robot states and indicate them with LEDs:
  • Orange LED flashes when an obstacle is detected.
  • Red LED stays on during recording.
  • Green LED flashes during playback and remains steady after playback completion.

4. EEPROM Usage – 5%

• Store calibration values for sensors and actuators in EEPROM for portability across different robots.
• Use the following values:

Byte(s)	Use
0	Left servo stop value
1	Left servo offset for forward motion
2	Right servo stop value
3	Right servo offset for forward motion
4-5	Left LDR value on white
6-7	Left LDR value on black
8-9	Center LDR value on white
10-11	Center LDR value on black
12-13	Right LDR value on white
14-15	Right LDR value on black

Testing (15%)

• Present a testing table in the report appendix summarizing the status of all hardware components.
• Test each component (e.g., push buttons, LEDs, LDRs, IR transmitter/receiver, servos).
• Debug using the Serial Monitor to print informative messages for test results.
• Perform behavior tests, e.g., line-following success rate over 15 trials.

Example: A button variable value changes correctly, indicating a passed test (debounce functioning).

Report (25%)

• Document all tasks, testing, and outcomes accurately, clearly, and concisely.
• Include results, code snippets, and insights to evaluate robot performance.

This structured approach ensures clarity and efficient completion of the assignment tasks. Let me know if you need further assistance!

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Task 1: Legislative and Regulatory Frameworks

Activity:Research and identify the main legislative and regulatory frameworks that inform quality standards within your own organisation.

Discuss how these frameworks impact the quality of care and positive outcomes for the service users. Write a short report summarising your findings.

English: Research, summarising information in a report

Digital Skills: Using the internet to find information

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Task 2: Measuring Quality Standards

Activity:

Choose a quality standard from your organisation and evaluate different methods that can be used to measure the achievement of this standard.

Consider how quality assurance standards can improve performance management within the organisation.

Create a presentation outlining your evaluation and recommendations.

English: Presentation skills, analysis

Maths: Evaluating different methods

Reflectio

We would like to encourage you to consider the impact of the learning you have just completed. (This only needs to be a few sentences or bullet points)

Reflect on the knowledge gained from completing this assignment brief and consider how this learning influences your current and future roles within your service or workplace.

You may want to consider:

Specific ways in which the knowledge from these unit(s) can be applied to your current job responsibilities.

Any changes or improvements you have made or plan to make in your professional practice based on the knowledge gained from these units.

How applying this new knowledge can enhance the service delivery or operational efficiency of your team or organisation.

Any further actions you intend to take to continue integrating these new skills and knowledge into your role.

Any additional resources or support you might need to fully implement these changes.

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British Values and Prevent

In completing Level 5 in Leadership and Management in Adult Care, the knowledge from Units 34 on Continuous Improvement in Adult Care and Managing Quality in Care Settings you will have also had the opportunity to consider how the British values are applied.

The rule of law is upheld through continuous improvement practices that ensure compliance with legal requirements and regulatory standards, fostering accountability and transparency in care provision.

Democracy is reflected in quality management processes that involve consultation and collaboration with stakeholders, where staff and service users have opportunities to provide feedback and contribute to decision-making, promoting inclusivity and empowerment.

Mutual tolerance and respect are fundamental in continuous improvement and quality management, as leaders must value diverse perspectives and foster a culture of respect where all individuals feel heard and valued.

Additionally, individual liberty is safeguarded through quality management practices that prioritise the rights and preferences of service users, ensuring their autonomy and dignity are respected in the care environment.

Regarding the Prevent Strategy, the knowledge from these units is essential for embedding Prevent awareness and action into continuous improvement and quality management practices.

Continuous improvement initiatives provide opportunities to identify and address vulnerabilities to radicalisation within care settings, ensuring that Prevent principles are integrated into policies and procedures. Quality management processes involve monitoring and evaluating the effectiveness of Prevent measures, ensuring that staff are adequately trained and equipped to recognise signs of radicalisation and respond appropriately. By integrating Prevent awareness and action into continuous improvement and quality management practices, 

leaders and managers in adult care can contribute to the prevention of radicalisation and the promotion of safety and well-being within their care settings. This includes fostering a culture of continuous learning and improvement where staff are empowered to identify and address potential risks while upholding the rights and dignity of individuals in their care.